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During each election, we mail three different slate designs.
Each election we make adjustments to our message and mail strategy to keep current with what is important at that time. In the Primary elections, we focus heavily on reaching households that vote in the Republican Primary.
Samples From 2008
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Mailing target: All high-propensity permanent absentee households, all political parties. Mails the first week absentee ballots are mailed by the registrar.
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Mailing target: All high-propensity permanent absentee households, all political parties. Mails 10 days after the absentee ballots are mailed by the registrar.
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Mailing target: All high-propensity Republican absentee households mailed 14 days prior to the election AND an election-day voting guide to all high-propensity poll voting Republican households the week before the election.
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Front | Back | Inside
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Front | Back | Inside
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Front | Back | Inside
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Thousands of former and current officeholders count themselves as clients of California Voter Guide.
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